Thinking about leaving Gingr?
Gingr runs the kennel. CRM Basket runs the front desk, for about a third less. Below is what each one costs, what each one does, and who should stay put. Where Gingr is the better tool, it says so.
Prices checked October 2026. Gingr is a trademark of its owner; we are not affiliated.
Gingr is $105 a month for the grooming Spa plan, $145 for daycare and $155–$180 for boarding, before add-ons. CRM Basket is $97 a month for the whole suite, unlimited users, with texting and marketing included.
Gingr is facility software: runs, capacity, check-in, report cards, packages. CRM Basket is customer software: booking, missed-call text-back, reminders, review requests, campaigns, a website and a phone number.
A boarding facility that manages kennel capacity, feeding and meds schedules, and sends report cards every day should stay on Gingr. That’s what it is for.
List prices for a small shop. Both companies change plans; the numbers below are a snapshot from October 2026.
Prices from gingrapp.com/pricing as of October 2026. Check there for today’s number.
No contract. Cancel anytime. Nothing is billed until the trial ends.
What a daycare or grooming owner actually uses week to week, and where each product stands.
| Feature | Gingr | CRM Basket |
|---|---|---|
| Online booking and customer portal | Yes | Yes — booking calendars with deposits and intake forms |
| Kennel / run capacity management | Yes — purpose-built | No |
| Daycare packages and memberships | Yes | Memberships and recurring billing yes; package-day tracking is manual |
| Report cards and pet-parent app | Yes | No — customers get texts, email and your site |
| Feeding and medication schedules | Yes | No |
| Pet records and vaccination dates | Yes — purpose-built | Yes, through pet custom fields |
| Appointment and stay reminders | Yes | Included |
| Missed-call text-back | No | Included — every missed call gets a text within seconds |
| Two-way texting | Yes | Included |
| Google review requests | Marketing tools included | Included, automatic after each visit |
| Email and text campaigns | Marketing tools | Included |
| Business phone number and call tracking | No | Included |
| Website | Customer portal | Included — full site builder; a built site is in the $497 Launch Kit |
| Users / staff | Per plan, staff management included | Unlimited |
| Tap to Pay on your phone | Through Gingr Payments | Yes, in the CRM Basket mobile app |
Feature availability for Gingr is based on its public pricing and help pages as of October 2026 and may have changed. If we got something wrong, email Eric@CRMBasket.com and we’ll fix it.
Nobody wins every row, and a comparison page that pretends otherwise isn’t worth your time.
You board overnight, track runs and capacity, or send report cards every day.
You’re a grooming salon or a small daycare paying Gingr prices for features you don’t use, and the phone and follow-up are where you lose customers.
Most people run both for a short overlap. Nothing gets lost and no customer notices.
Gingr exports owner and animal lists. We import both during setup.
Port your line or forward it. Missed-call text-back is live the same day.
Keep booked stays in Gingr while new bookings land in CRM Basket, then cancel.
No. If you need run-level capacity and feeding schedules, Gingr is the right tool. CRM Basket works best for grooming salons and small daycares where booking, reminders and the phone are the job.
Yes. Export owners and pets as CSV and we import them during setup, free.
Yes. Two-way texting, reminders and missed-call text-back are part of the $97. Heavy senders draw on a monthly usage credit and we tell you before anything is billed on top.
Yes. Grooms, daycare days and boarding stays each get a booking calendar with deposits and intake forms. See the sample sites on the dog-business page.
A one-time, optional setup: we build your site in CRM Basket, set up booking, port or set up your number, load your clients and pets, and turn on reminders and review requests.
No. Monthly or yearly, cancel anytime. 14-day trial, and with code FETCH your first month after the trial is free.
Start the free trial, forward your phone, and watch what happens to the calls you used to miss. If it isn’t better, cancel before day 14 and you’ve paid nothing.
Code FETCH at checkout makes your first paid month free.
Or read the dog-business page to see the full setup for daycare, boarding and grooming owners.