For independent authors
Your author website, your reader list, and the emails that go out when your next book launches, all in one place. Set it up once and it runs while you write.
Plans from $37/month. Free trial on every plan. Cancel anytime.
Every one of these is built in, connected, and ready on day one.
A signup page, a text keyword readers can send from a signing table, and a welcome email with a free chapter. Every reader lands in one place.
Cover reveal, pre-order, release day, review ask. Set the date once and the sequence runs. Reuse it for the next book.
A week after someone buys, they get a friendly note with a one-tap link to leave a review. You never have to ask twice.
A booking link on your site. Librarians and teachers pick a time, get confirmations and reminders, and you get a calendar that fills itself.
Send a monthly letter from the studio. Sell a zine subscription. Ship a keychain with a book order. It all lives in the same shop and list.
Every reader message, your calendar, your list, and Tap to Pay for in-person sales. Run the business from a signing table or the couch.
No card reader, no Square account, no "sorry, cash only." Open the CRM Basket app, type the amount, and the reader taps their card or phone to yours. The sale, the receipt, and the new reader all land in your list.
Included with Full Suite and Studio. Standard card processing fees apply. Works anywhere you have a phone signal: book fairs, farmers markets, school visits, your own front porch.
Heaven Is Amazing + keychain
Hold card or phone near the top
Lisa Stewart writes picture books and a slow photo zine from the Hudson Valley. She wanted to sell books, keep in touch with readers, and not spend her evenings inside six different apps.
Placeholder for a short quote from Lisa. Two sentences, in her voice.


Every plan comes ready to use. The optional $497 Launch Kit means we do the setup: send us your covers, your bio, and your buy links, and two weeks later you have a working author business. Included free with Studio.
Home, a page for each book, an about page, a shop, and a place for your newsletter or zine. Built on your domain, on the same style as LisasWriting.com or your own look.
Signup form, text keyword (Full Suite and up), and a three-email welcome series with a free chapter or printable.
Five emails and one text, written for your next book. Set the release date and it runs.
Automatic follow-up seven days after a purchase, with your Amazon, Goodreads, or Bookshop link.
For readings, signings, school and library visits. Confirmations and reminders included.
The mobile app on your phone with payments switched on, so you can sell books in person from day one.
An hour with Eric to show you where everything is and how to send your first letter.
Start small with your website and reader list, or run the whole author business from your phone. Move up whenever you're ready; nothing gets rebuilt.
Your website and reader list, with launch emails that send themselves.
14-day free trial
Billed monthly. Cancel anytime.
Everything in Starter, plus texting, Tap to Pay, and your appearances calendar.
30-day free trial
Billed monthly. Cancel anytime.
For pen names, imprints, and coaches who run more than one author brand.
30-day free trial
Billed monthly. Cancel anytime.
We build your website, set up the reader list and welcome series, write the launch sequence for your next book, turn on review requests, add your booking link, and enable Tap to Pay. Includes a one-hour walkthrough call. Add it at checkout on Starter or Full Suite; it's included with Studio.
Texts, calls, and email sending are metered like a phone plan. Every plan includes a monthly credit ($5 Starter · $15 Full Suite · $40 Studio) that covers a normal month for most authors. Past that, usage is billed at published rates: about 2¢ per text, $1.50 per 1,000 emails, and 4¢ per call minute.
| Feature | Starter $37 | Full Suite $77 | Studio $177 |
|---|---|---|---|
| Website & landing pages | Author site (5 pages) + unlimited landing pages | Same, plus event & signing pages | Separate site per brand |
| Reader list | Unlimited contacts, forms, popups, import | Same | Same, across brands |
| 10,000 sends / month | Unlimited | Unlimited | |
| Automations | Welcome series, reader-magnet delivery, launch sequence, review requests | Plus appearance confirmations & follow-ups, missed-call text-back | Plus custom sequences built with you |
| Texting & phone | — | Business number, text & call from the app, text broadcasts, "text JOIN" signup | A number per brand |
| Selling books | Online checkout for signed copies & downloads | Plus Tap to Pay on your phone, receipts, buyers auto-added to your list | Same, per brand |
| Appearances | — | Booking calendar, appearances pipeline, booked & thank-you sequences | Same, plus shared team calendar |
| Social | — | Social planner for Facebook, Instagram, LinkedIn & more | Same, per brand |
| Courses & paid content | — | One course or paid reader club | Unlimited courses, communities, paid newsletter |
| Brands / pen names | 1 | 1 | Up to 3 |
| Team seats | 1 | 3 | Unlimited |
| Mobile app | Contacts, email, notifications | Full app: calls, texts, Tap to Pay, calendar | Full app |
| Included usage credit | $5 / month | $15 / month | $40 / month |
| Support & setup | Help center + email, 14-day trial | Priority chat, 1-hour onboarding call, 30-day trial | Quarterly strategy call, white-glove migration, launch planning per book |
| Author Launch Kit ($497) | Optional add-on | Optional add-on | Included |
Not sure which one? Start with Full Suite. It's the plan most working authors land on, and you can move down to Starter or up to Studio from inside your account at any time.
A one-page check-up for independent authors: the card you couldn't take at the signing table, the reader list you don't own, the QR code you can't measure, and three more, with the fix for each.
Enter your email and the PDF is in your inbox in seconds.
No spam. A few follow-up notes from Eric about the guide, then nothing unless you reply. Unsubscribe any time.
Starter is your author platform online: the website, the reader list, newsletters, and the launch and review sequences. Full Suite adds the in-person and on-the-phone side: a business phone number with texting, the "text JOIN" signup readers use at events, Tap to Pay for signings and markets, and the appearances calendar. If you do events or sell books face to face, you want Full Suite.
Every plan includes a monthly usage credit ($5 Starter, $15 Full Suite, $40 Studio) that covers a normal month for most authors: a weekly newsletter to a couple thousand readers, plus a few hundred texts on Full Suite. If you go past it, usage is billed at published rates, about 2¢ per text and $1.50 per 1,000 emails, so a big launch month costs a few dollars more, not a new tier.
No. We can connect the reader list, booking link, and shop to the site you have. If you'd like the site rebuilt as part of the Launch Kit, that's included at no extra cost.
No. Your buy buttons can point to Amazon, Bookshop, IngramSpark, or your own shop. The suite's job is the reader relationship: the list, the emails, the reviews, the events.
You'll mostly do two things: write a letter to readers and set a launch date. Everything else is already built. The walkthrough call covers both, and support is a real person.
Yes, from inside your account, any time. Moving up keeps everything you've built and switches on the extra features. Moving down keeps your site, list, and emails; the phone number and calendar just pause.
You're billed for the plan you chose, monthly or yearly. Starter's trial is 14 days; Full Suite and Studio are 30 days. If you added the Launch Kit, it's charged once at checkout and setup starts right away. Cancel before the trial ends and you pay nothing for the subscription.
No reader. Install the CRM Basket app on your iPhone or Android, enter the amount, and the buyer taps their contactless card, Apple Pay, or Google Pay against your phone. Payouts go to your bank; standard processing fees apply. Available on Full Suite and Studio.
Yes. Export it from Mailchimp, Substack, Kit, or a spreadsheet and import it in a couple of clicks, or we'll do it for you as part of the Launch Kit or Studio.
Every plan comes with a welcome series, a launch sequence, and a review request already written; you drop in your book title and links. With the Launch Kit we rewrite them with you, in your voice. Ongoing letters to readers are yours to write; that's the part readers actually want from you.
Pick a plan, start the trial, and let's build the business behind your books.